what i’m reading April 13, 2007
the tipping point by malcolm gladwell is currently on my nightstand. i just finished love is the killer app by tim sanders, and i just bought creating customer evangelists by ben mcconnell and jackie huba, the anatomy of buzz by emanuel rosen, and selling the invisible by harry beckwith. i’m hoping to have them all finished by next weekend so i can utilize that new knowledge for my presentation on branding during podcamp bootcamp. i suspect that may be an overly aggressive goal… good thing i’m a quick reader! 
Kim,
I have read most of those books on your list. They are AWESOME! We should chat about them sometime.
i’d love to erich! have you decided if you’re going to chicago in may?
GREAT BOOKS! As Tim Sanders says, “Readers are Leaders”